Learn why knowing who you are and who you serve matters, why location is important, and how to establish the connection between the two co-working spaces.
Opening a second co-working space is a huge step. We invited Jeannine van der Linden to share her experience on the initial steps of the process, which include evaluating your current business model, examining the market, and choosing a location – the essential steps for success.
Click here to register and watch the webinar.
What you'll learn
Why knowing who you are and who you serve matters
What’s a unique selling proposition, really, and how to define it
Should you offer the same service with your second space or change your focus
How to examine and meet demand
Why location is so important
How to avoid upsizing your second co-working space
Why considering local demographics matters
How to examine the environment – from local communities to existing spaces, services, and infrastructure