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[Flex Data Hub] Benchmark Metrics

Updated this week

The Benchmark Metrics dashboard provides flex space operators with a comprehensive view of their monthly performance. It allows them to compare key metrics against industry benchmarks at the country or state level. All monetary values displayed on the dashboard are in the organization's local currency.

Before you start

This dashboard is experimental and is only available to customers in the US, UK, Australia, and Canada.


Dashboard overview

The Benchmark Metrics dashboard tracks the following KPIs:

  • Revenue per Occupied Desk (RevPOD) The revenue generated per occupied desk, calculated by dividing the total prorated membership revenue by the total prorated occupied desks.

  • Revenue per Available Desk (RevPAD) The revenue generated per available desk, calculated by dividing the total prorated membership revenue by the total prorated available desks.

  • Revenue Occupancy – The total membership revenue achieved as a percentage of the total target revenue.

  • Private Office Occupancy – The percentage of occupied offices, calculated as the ratio of prorated occupied offices to prorated available offices.

  • Desk Occupancy – The percentage of occupied desks, calculated as the ratio of prorated occupied desks to prorated available desks.

  • Average Price per Hour of Booking – The average price per hour of booking, calculated by dividing the total discounted booking price by the total booking duration.

Your setup may impact how your data compares to industry benchmarks.
The dashboard always reflects your own data. For example, suppose the average Revenue per Occupied Desk (RevPOD) of your competitors is $500, but your value is $1,700. In that case, that difference may be due to the configuration of your space, such as having a smaller number of desks. This means that your setup can influence how your data compares to others and may affect how representative the comparison is.

Dashboard filters

The dashboard includes several filters that allow you to control how benchmarks are calculated and displayed.

  • Date Range – Filters the period for the line charts in the Monthly Benchmark Comparison section.

  • Location Name – Filters data by location. By default, it includes all locations. Selecting specific locations adjusts benchmark countries accordingly.

  • Benchmark Country – Filters the countries used for benchmarking. By default, it is set to all countries where the organization or the selected locations operate.

  • Benchmark State – Filters the states and cities used for benchmarking within the selected countries. By default, it is set to all states where the organizations or the selected locations operate.

Benchmarking data is only available for states with enough coworking operators to provide a valid comparison. In other words, we only show results when there is a sufficient number of operators in a state to ensure that the data is meaningful and reliable.

You may see fewer states or cities listed in the Benchmark State filter than you expect. For example, even if you have coworking spaces in 3 different states or cities, when you click the Benchmark State filter, you might see only one state. The reason for this is that we can only compare you to a sufficient number of other operators in that one state.

Examples of how to combine filters

The following examples illustrate how combining different filters affects the benchmarks:

Filters Applied

Benchmark Calculation

Performance Data Shown

Date Range only

Benchmarks include all countries where the organization operates.

Data for all locations in the organization, limited to the selected date range.

Date Range + Location Name

Benchmarks include all countries where the selected locations operate, including all states in those countries.

Data for the selected locations only.

Date Range + Location Name + Benchmark Country

Benchmarks include only the selected countries where the selected locations operate, with all states in those countries.

Data for the selected locations that operate in the selected countries.

Date Range + Location Name + Benchmark Country + Benchmark State

Benchmarks include only the selected states within the selected countries where the selected locations operate.

Data for the selected locations that operate in the selected states.

Date Range + Benchmark Country

Benchmarks include only the selected countries where the organization operates, with all states in those countries.

Data for all locations in the organization that operate in the selected countries.

Date Range + Benchmark Country + Benchmark State

Benchmarks include only the selected states within the selected countries where the organization operates.

Data for all locations in the organization that operate in the selected states.

Current Month Performance vs. Benchmarks

This section presents a set of scorecards for each key performance indicator (KPI). These scorecards provide:

  • The current month's values for each KPI.

  • A percentage comparison to the corresponding benchmark.

Note: The metrics in this section are static and are not affected by the "Date Range" filter.

Monthly Benchmark Comparison

This section includes a line chart for each KPI.

These charts allow you to visualize trends and compare your performance against benchmarks over time. Each chart includes:

  • A benchmark line: A solid blue line representing each month's benchmark value.

  • An organization performance line: A dashed orange line that shows the organization's performance for the respective month.

  • Peak/Low Indicators: On each organization line, △ indicates peak performance, while ▽ indicates the lowest performance during the selected timeframe.

  • Tooltip Details: Hovering over a point on the chart reveals:

    • The organization's performance.

    • The benchmark value.

    • The difference between the two values.

Here is an example:

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